Google claims news is worthless to its ad business after test involving 1% of search results in eight EU markets

Google has reported the results of an experiment it ran which removed news from search results for 1% of users for 2.5 months in eight* markets in Europe — claiming the results show that news is essentially worthless to Google’s ad business. The search giant conducted the test because European copyright law requires it to […] from TechCrunch https://ift.tt/XUcjARN